"FFM Highway" radio is a property of "Fashion FM Bulgaria" ltd. - 100% private trade company working in the sphere of mass media. Our Ideas of radio are connected to an active and intensive communication with audience, not only by radio air, but by the entire presence of the medium in the social environment.

Fashion F M Bulgaria owns and manages one of the most rapidly developing radionetworks in Bulgaria - Hot FM Radio, as well as a sound-recording studio and consulting in the field of radio entertainment. Radio Highway is a kaufradio and it could generally be described as a customer radio. Concerning the music, the form at of the radio includes the genres - dance, pop, pop-rock, R&B, i.e. music which is connected to thew modern way of life.